How does the "When someone opens any campaign" trigger work?

Using our new UI? You might want to check this help article instead.


A Trigger is the first thing you'll need to set up when designing your Moosend automation - we have several types of triggers available to choose from! The "When someone opens any campaign" trigger is aptly named, as it reacts when someone opens any of your campaigns by setting your automation in motion.

The only parameter that you need to define on this type of trigger is whether the automation will be triggered for every open your subscriber makes, or whether it will be triggered on the first open only. You can choose either option from the available drop-down menu.
When someoner opens any campaign trigger

After you're done, just click on the Save button to have your trigger ready and waiting inside your workflow.

Congratulations, this was your first step on the path to create an automation which will be triggered whenever someone opens any of your campaigns! Learn how to design your own automation from scratch, or move ahead with your current design by learning more about how to use the Conditional / Control steps or how to use Actions.