What is the Verified status?

If you have chosen one of the following options in the Settings button of your mailing list:

i) Activate Double Opt-in for this list but continue sending to all subscribers (Soft Double Opt-in)

ii) Activate Double Opt-in for this list and only send to verified subscribers (Strong Double Opt-in)




Then, when you click on the Members button, you will notice that a new column has appeared which is named Double opt-in and the email address has the status Verified.what_is_the_verified_status-new_2.png


This means that this specific user has given you the consent via the Double Opt-in mechanism to send him Email Marketing newsletters.