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How to make my lists GDPR compliant?

Existing Moosend user

If you are an existing Moosend user and you want to make your lists GDPR complaint, we advise you to make the following changes.

In case you have already in place a Double opt-in procedure and you have the consent from your subscribers, there is nothing more to do.

1. Click on the Mailing lists button, located on the left side of your Dashboard page.

MAILING_LISTS_STEP_1.png

2. Click on the mailing list you want to edit from the available list.
MAILING_LISTS_STEP_2_BORDER.png


3. Choose the List Settings option, on the menu that appears.
35-send-automatic-welcome-email-subscription-3_2.png

4. From the options you see in the screenshot below, select: Activate Double Opt-in for this list but continue sending to all subscribers.

mailing_lists_double_opt_in_select_soft_or_hard.png

Βy selecting this option, at the View list you will see in your account all the subscribers even if they are Double opt-in verified or not. An extra column will appear named Double opt-in with categories: Verified, Unverified, Verified (External).

At first, all the subscribers will be have the status: Unverified. As you move along, all the new subscribers that have subscribed with Double opt-in will have the status: Verified

5. Next step is to setup the verification email that your subscribers will receive. Choose the sender from the dropdown menu and think of a catchy subject line, so that your new subscribers will give you their consent by clicking the verification link that will be included in the email.

soft_double_opt_in_sender_subject_line.png

6. Moosend has created a confirmation message that will be send to the new subscribers. You can always change that message by clicking in the message box and start typing. If you want to send an HTML message you can design the message in our editor and then copy and paste the HTML code.

In any case, don't forget to add the #VerificationLink# tag, otherwise we will place it automatically at the bottom of the message.

Then click on the Save button. 

double_opt_in_confirmation_message.png

8. No matter how you choose to add a new subscriber to your mailing list, Moosend will send the verification email. All the new subscribers that click on the verification link and give you the consent will have the status Verified.

mailing_list_double_opt_in_list_verified_options_just_verified.png

9. For all the current subscribers existing in a mailing in your Moosend account, you should segment them from our powerful segmentation feature and start sending them campaigns asking them to re-subscribe through the Double Opt-in process.

New Moosend User

If you are a new user in order to make your lists GDPR compiant, you should follow the steps mentioning below.

1. Click on the Mailing lists button, located on the left side of your Dashboard page.

MAILING_LISTS_STEP_1.png

2. Click on the mailing list you want to edit from the available list.
MAILING_LISTS_STEP_2_BORDER.png


3. Choose the List Settings option, on the menu that appears.
35-send-automatic-welcome-email-subscription-3_2.png

4. From the options you see in the screenshot below, select: Activate Double Opt-in for this list and only send to verified subscribers.

mailing_lists_double_opt_in_select_soft_or_hard.png

5. By selecting this option, at the View list you will see in your mailing list only the subscribers that are Double opt-in verified. Also, in your billing we will count only the Double opt-in subscribers and exclude the non-verified.

mailing_list_double_opt_in_list_verified_options_just_verified.png

5. Next step, you should choose the sender from the dropdown menu and think of a catchy subject line, so that your new subscribers will give you their consent by clicking the verification link that will be included in the email.

hard_double_opt_in_sender_subject_line.png

6. Moosend has created a confirmation message that will be send to the new subscribers. You can always change that message by clicking in the message box and start typing. If you want to send an HTML message you can design the message in our editor and then copy and paste the HTML code.

In any case, don't forget to add the #VerificationLink# tag, otherwise we will place it automatically at the bottom of the message.

Then click on the Save button. 

double_opt_in_confirmation_message.png