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How do I create custom fields?

Does signing up for your mailing list require more fields than just an email address and a name? Do you wish to enrich your current list with extra information around your subscribers to fully customize their experience? Then custom fields is what you're looking for!

To make a new custom field all you have to do is follow the instructions below:

1. Click on the Mailing lists button, located on the left side of your Dashboard page.Create Custom Fields Step 1 : Click on the Mailing List button

2. Click on the name of the list you want to add new custom fields to.Create Custom Fields Step 2 : Select any mailing list

3. Click on the Custom fields button, on the vertical bar that appears.Create Custom Fields Step 3 : Click on the Custom Fields button

4. Click on the Add new custom field button. Create Custom Fields Step 4 : Click on the Add New Custom Field button

Notice that above the button is a table with all the custom fields already available for this list. The Email field is there by default and so is Name. You can also see each field's personalization tag (e.g. #recipient:email# for the Email field), whether the field is obligatory or not when signing up for your newsletter, as well as the data type of the field (e.g. whether the field contains text, a drop-down menu etc).
 

5. Fill in the name that you want your new field to have.Create Custom Fields Step 5 : Fill in the field name

6. Select the data type of your new custom field from the drop-down menu.Create Custom Fields Step 6 : Choose data type for custom field

You can choose any of the options available: Text, Number, Date Time, Single-select Drop-down and Checkbox.

7. Check the Required checkbox to specify whether you want this field to be obligatory when filling your subscription form.Create Custom Fields Step 7 : Set the field as required or not

8. Click on the Save custom field button to create the custom field.Create Custom Fields Step 8 : Click on the Save custom field button

9. Your custom field is ready for you to use. Create Custom Fields  : Check that the custom field has been added

10. If you ever need to, you can edit or delete any of custom fields you created by clicking on the corresponding button in the Actions column. Create Custom Fields  : Delete or edit custom field

Remember that the custom fields on a list can be used both as personalization tags inside your email campaigns and as criteria by which you segment your mailing list. This means you can easily combine the reaction your subscribers have to your newsletters (e.g. opens, link clicks, etc), with data like their age, location or any other information you collect from the custom fields you use.