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Automatically resend your campaign to subscribers who did not open it

Whether you are creating a new campaign or editing an existing one, you can enable the option to resend your campaign to people who did not open it. This allows you to connect to your subscribers and give them a second chance to open your newsletters. 

Note:  You can also use the option to manually resend your campaign to non-openers.

A. Resend the campaign to non-openers

To automatically resend the campaign to non-openers:

  1. In the top navigation bar, click the Campaigns tab, then click Regular. A list of your existing regular campaigns appears.
  2. Click the name of the campaign you want to resend.
  3. In the Set basic settings step, scroll to Resend campaign to non-openers and toggle it to On .automatically_resend_campaign_to_non-openers_1.png
  4. Fill out the fields with the required information.resend_campaign_to_non-openers_2.png
    You must specify the following:
    • Resend campaign after -The time that should elapse after the original campaign is delivered.
    • Resend campaign subject line - The subject of your recent campaign. You can leave this field empty if you do not wish to change the subject.
    • Resend campaign "from" name The sender of your resent campaign.
  5. Click Next to continue.resend_campaign_to_non-openers_3.png
    Note: Once you have configured a campaign to be resent, the resend version appears under the original campaign in the campaign overview.

B. Edit settings for automatic resending of a campaign

To edit settings for automatic resending of a campaign:

  1. In the top navigation bar, click the Campaigns tab, then click Regular. A list of your existing regular campaigns appears.
  2. In the last column of the campaign you want to edit, clickEdit_campaign_icon.pngresend_campaign_to_non-openers_6.png
  3.  Scroll down to Delivery and click Edit to change the automated scheduled resending of your campaign.resend_campaign_to_non-openers_7.png
  4. Select the changes that you want for the scheduled delivery of your campaign and then click Next.resend_campaign_to_non-openers_8.png