Moosend lets you create segments in your email lists to improve the efficiency of your email marketing campaigns. To achieve this, you must have a vast list of options when setting your list segment's conditions. This means that each segment you create can become a perfect representation of your email marketing strategy.
You can define the segmentation rules by selecting the condition in the 1st drop-down menu, selecting the comparer in the second drop-down menu, and entering the value in the 3rd field, as shown below:
Moosend comes with the following segmentation conditions:
| Condition | Description | How to use |
| Member Email | Finds all the email addresses from your group of recipients that contain a particular keyword |
1st drop-down menu: select Member Email 2nd drop-down menu: select if the email is / is not / contains / does not contain / starts with / does not start with / ends with / does not end with 3rd field: enter the email address |
| Member Name | Fetches recipients with a particular name for a special name-day offering. |
1st drop-down menu: select Member Name 2nd drop-down menu: select if the name is / is not / contains / does not contain / starts with / does not start with / ends with / does not end with / is empty / is not empty 3rd field: enter the name |
| Member Mobile | Organizes recipients according to their mobile number. |
1st drop-down menu: select Member Mobile 2nd drop-down menu: select if the mobile number is / is not / contains / does not contain / starts with / does not start with / ends with / does not end with / is empty / is not empty 3rd field: enter the mobile number |
| Member Tag | Distinguishes recipients of your mailing lists using a tag identification. |
1st drop-down menu: select Member Tag 2nd drop-down menu: select if the tag is / is not / contains / does not contain / starts with / does not start with / ends with / does not end with / is empty / is not empty 3rd field: enter the tag |
| Date Added | Fetches recipients according to the date they were added to your mailing list. |
1st drop-down menu: select Date Added 2nd drop-down menu: select if the date is / is not / is before / is after a specific date, or is between / is not between two dates 3rd field: enter the date or value based on the selected option in the 4th field 4th field: select the option for Year/ Month /Date /Day, or within X Days / Hours / Minutes passed |
| Date Updated | Filters recipients based on when their information was last updated. |
1st drop-down menu: select Date Updated 2nd drop-down menu: select if the date is / is not / is before / is after a specific date, or is between / is not between two dates 3rd field: enter the date or value based on the selected option in the 4th field 4th field: select the option for Year/ Month /Date /Day, or within X Days / Hours / Minutes passed |
| Date & Time Added | Fetches recipients according to the date and time they were added to your mailing list. |
1st drop-down menu: select Date & Time Added 2nd drop-down menu: select if the date is / is not / is before / is after a specific date, or is between / is not between two dates 3rd field: enter the date or value based on the selected option in the 4th field 4th field: select the option for Year/ Month /Date /Day, or within X Days / Hours / Minutes passed |
| Date & Time Updated | Filters recipients based on when their information was last updated. |
1st drop-down menu: select Date & Time Updated 2nd drop-down menu: select if the date is / is not / is before / is after a specific date, or is between / is not between two dates 3rd field: enter the date or value based on the selected option in the 4th field 4th field: select the option for Year/ Month /Date /Day, or within X Days / Hours / Minutes passed |
| Other Mailing List | Filters recipients based on whether they belong to a different list or not. |
1st drop-down menu: select Other Mailing List 2nd drop-down menu: select if the mailing list is / is not 3rd field: enter the email list name |
| Verified for Double Opt-in | Filters recipients based on whether they are verified for the Double Opt-in setting. |
1st drop-down menu: select Verified for Double Opt-in 2nd drop-down menu: select if the mailing list is true / is false |
| Subscription Method | Filters recipients according to the way they were added to your mailing lists. |
1st drop-down menu: select Subscription Method 2nd drop-down menu: select if the method is / is not one of the following options: Unknown, Add Member, API Integration, Form, Batch Subscribe Action, Automation, Zapier, Mailchimp Synchronizer, Tracked Website, Transactional Campaign or Another Integration Use |
| Opened Any Campaign | Filters recipients based on whether they have opened any campaign or not. |
1st drop-down menu: select Opened Any Campaign 2nd drop-down menu: select if the recipients opened a campaign condition is true / is false Use |
| Opened Any Campaign Titled | Filters recipients according to if they have opened any campaign, based on its title. |
1st drop-down menu: select Opened Any Campaign Titled 2nd drop-down menu: select if the campaign name is / is not / contains / does not contain / starts with / does not start with / ends with / does not end with 3rd field: enter the campaign name Use |
| Opened Campaign Name (deprecated) | Filters recipients based on the names of the campaigns they have opened. |
1st drop-down menu: select Opened Campaign Name (deprecated) 2nd drop-down menu: select if the campaign name is / is not / contains / does not contain / starts with / does not start with / ends with / does not end with 3rd field: enter or select the campaign name Use |
| Specific Campaign Sent | Filters recipients who have received a certain campaign. |
1st drop-down menu: select Specific Campaign Sent 2nd drop-down menu: select if the campaign name is / is not 3rd field: select the campaign name. The most recent campaigns are at the top of the list. Use |
| Specific Campaign Opened | Filters recipients who have opened a specific campaign based on the campaign's ID. |
1st drop-down menu: select Specific Campaign Opened 2nd drop-down menu: select if the campaign name is / is not 3rd field: select the campaign name Use |
| Specific Sent Campaign Not Opened | Filters recipients who have not opened a specific campaign based on the campaign's ID. |
1st drop-down menu: select Specific Sent Campaign Not Opened 2nd drop-down menu: select if the campaign name is / is not 3rd field: select the campaign name |
| Specific Campaign Clicked | Filters recipients who have clicked a specific campaign. |
1st drop-down menu: select Specific Campaign Clicked 2nd drop-down menu: select if the campaign name is / is not 3rd field: select the campaign name Use |
| Number of Campaigns Opened | Filters recipients who have opened your newsletter any number of times or who have never opened any campaign during a specific period of time. |
1st drop-down menu: select Number of Campaigns Opened 2nd drop-down menu: select if the number of campaigns opened is / is not / is more than / is at least / is less than / is at most 3rd field: enter the number of campaigns Use |
| Number of Campaigns Clicked | Filters recipients who have clicked on your newsletter links any specific number of times, or list members who have never clicked on any link during a specific period of time. |
1st drop-down menu: select Number of Campaigns Clicked 2nd drop-down menu: select if the number of campaigns clicked is / is not / is more than / is at least / is less than / is at most 3rd field: enter the number of campaigns Use
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| Specific Link URL Clicked | Filters recipients based on the links they click |
1st drop-down menu: select Specific Link URL Clicked 2nd drop-down menu: select if the URL is / is not 3rd field: enter the URL Use |
| Device Type | Filters recipients based on whether they open your campaigns through their mobile phone, their desktops, or another type of device. |
1st drop-down menu: select Device Type 2nd drop-down menu: select if the device type is / is not 3rd field: select Desktop/ Mobile/ Other |
| Operating System | Filter recipients based on the operating system they use. |
1st drop-down menu: select Operating System 2nd drop-down menu: select if the OS is / is not / contains / does not contain / starts with / does not start with / ends with / does not end with 3rd field: select unknown / iOS / Custom value |
| Email Client | Filters recipients according to the email client they use to open your campaigns. |
1st drop-down menu: select Email Client 2nd drop-down menu: select if the email client is / is not / contains / does not contain / starts with / does not start with / ends with / does not end with 3rd field: select unknown / Other/Web Email / Custom value |
| Web Browser | Filters recipients according to the web browser they use to open your campaigns. |
1st drop-down menu: select Web Browser 2nd drop-down menu: select if the web browser is / is not / contains / does not contain / starts with / does not start with / ends with / does not end with 3rd field: select Chrome/ Microsoft Edge/ Custom value. |
| Mobile Browser | Filters recipients according to the mobile browser they use to open your campaigns. |
1st drop-down menu: select Mobile Browser 2nd drop-down menu: select if the mobile browser is / is not / contains / does not contain / starts with / does not start with / ends with / does not end with 3rd field: enter the mobile browser name |
| Added a Product To Cart | Filters recipients based on whether they have added a product to their cart. |
1st drop-down menu: select Added a Product to Cart 2nd drop-down menu: select if the product added is true / is false 3rd field: enter the product code if you want to filter a specific product, or leave this blank to filter any product. 4rd field: select the connected website where the product was added Use |
| Viewed a Product | Filters recipients based on whether they have viewed a product. |
1st drop-down menu: select Viewed a Product 2nd drop-down menu: select if the product added is true / is false 3rd field: enter the product code if you want to filter a specific product, or leave this blank to filter any product. 4rd field: select the connected website where the product was viewed Use |
| Purchased a product | Filters recipients based on whether they have purchased a product. |
1st drop-down menu: select Purchased a Product 2nd drop-down menu: select if the product purchased is true / is false 3rd field: enter the product code if you want to filter a specific product, or leave this blank to filter any product. 4rd field: select the connected website where the product was purchased Use |
| Order total |
Filters recipients based on the total sum of a particular order. |
1st drop-down menu: select Order Total 2nd drop-down menu: select if the total order is / is not / is more than / is at least / is less than / is at most 3rd field: enter the total number of orders 4rd field: select the connected website where the order was made Use |
| Total spent | Filters recipients based on the total sum spent for all the orders made. |
1st drop-down menu: select Total Spent 2nd drop-down menu: select if the total spent is / is not / is more than / is at least / is less than / is at most 3rd field: enter the total amount spent 4rd field: select the connected website where the total amount was spent 5th field: enter the product code if you want to filter a specific product, or leave this blank to filter any product |
| Average spent per order | Filters recipients based on the average amount spent per order. |
1st drop-down menu: select Average Spent Per Order 2nd drop-down menu: select if the average spent per order is / is not / is more than / is at least / is less than / is at most 3rd field: enter the average amount spent 4rd field: select the connected website where the total amount was spent |
| Purchased product price | Filters recipients based on the value of a product purchased. |
1st drop-down menu: select Purchased Product Price 2nd drop-down menu: select if the product price is / is not / is more than / is at least / is less than / is at most 3rd field: enter the price of purchased product 4rd field: select the connected website where the total amount was spent 5th field: enter the product code if you want to filter a specific product, or leave this blank to filter any product |
| Custom Fields | Filters based on any custom fields you've created in your email lists to get your contacts location, gender, age, and so on. |
1st drop-down menu: select the specific custom field you want to use. 2nd drop-down menu: select the comparer based on the data type of the custom field selected, if it is Text, Number, Date Time, Single Select Drop Down or Check box. 3rd field: enter the value of the custom field. |
to specify the date and time of the subscription