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What is the Verified status

Have you chosen one of the following options in the Set your settings button of your email list? 

i) Activate Double Opt-in for this list but continue sending to all subscribers (Soft Double Opt-in)

ii) Activate Double Opt-in for this list and only send to verified subscribers (Strong Double Opt-in)verified_status_1.png

 

Then, when you click on the View all members button, you will notice that a new column has appeared which is named Double opt-in and the email address has the status Verified.verified_status_2.png

 

This means that this specific user has given you the consent via the Double Opt-in mechanism to send him Email Marketing newsletters.