Add a link in a newsletter

The Campaign Editor lets you add different types of links in your newsletters. You can add edit a text item and add a hyperlink to a URL, or a link to an email address. Additionally, you can also use other items, images, and article items as links instead of plain text. When your recipients click any link, you can get information and statistics for how they interact with your campaigns.

A. Add a hyperlink to a URL

To add a hyperlink to a URL:

1. In the editor’s left pane, click the Items tab.
2. Drag and drop the Text item to an empty layout in the editing area. 
3. Click the Text item to display the text toolbar.
4. Enter the text by typing it directly or pasting your text.
   Tip: You can use the text toolbar to edit or format the text such as changing its color, font, size, alignment, and other properties as needed.
5. Select the part of the text that you want to display as a hyperlink. The selected text is highlighted in blue.
6. Click Insert/Edit Link and in the Insert/Edit Link dialog, enter the details for the link:
   
   • URL: enter the URL of the website that loads when a subscriber clicks the link.
   • Text to display: enter a catchy text that you want to display as a hyperlink.
   • Title: enter the text tooltip for the URL link. This tooltip will display when a recipient hovers their mouse over the link.
   • Open link in: select whether the website opens in a new or current browser window.
   • Personalization Tags: select a personalization tag to add to your link.
7. Click Save.

B. Add a link to an email address

1. In the editor’s left pane, click the Items tab.
2. Drag and drop the Text item to an empty layout in the editing area. 
3. Click the Text item to display the text toolbar.
4. Enter the email address by typing it directly or pasting your text, and then press Enter.
   You should see something like this: