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The Text element and how you can use it to design your newsletter

While words can paint a thousand pictures, you don't need to limit yourself; you can elevate your campaigns by adding all kind of elements to it. At the same time, you can make sure you are taking advantage of our platform's features to make your text as interactive as possible. 
After you've begun defining your newsletter design's structure, you will be ready to start adding elements to it. One of the available element types is the Text.

Let's see how you can add one to your structure:

A. Adding a text element

1. Click on the Elements button, located on the left side of your Editor page.

 

2. Drag and drop the Text element, from the Elements list to an empty container inside the Editor page.text_element_1.png

 

B. Adding text
1. Click on the Click Here to insert your text area.text_element_2.png

Text settings instantly become available on the left side of the Editor page while a toolbox pop-up appears right above the designated text area with text-editing options.

2. Type in your text.

If you want to input a large text you should consider using one of the three paste options available inside the text-editing pop-up,

  • Paste
  • Paste as plain text
  • Paste from Word

Apart from pasting options, the pop-up also contains additional useful tools. Let's look at them in more detail.
 

C. Editing your text

1. Select the part of the text you want to edit.text_element_3.png

The selected text will be highlighted with a blue color.


2. Click on any of the available icons on the pop-up toolbox to edit your text accordingly. You can check each icon's functionality by hovering your cursor over it for a second. Your options are:
 

  • New Page
    Clears all content inside the text area.

  • Cut
    Removes selected text, while giving you the option to paste it elsewhere.

  • Copy
    Copies selected text, giving you the option to paste it elsewhere.

  • Paste
    Pastes the text which you have previously cut/copied on the designated text spot.

  • Paste as plain text
    Pastes the text which you have previously cut/copied removing any decorations (re: formatting, styling, etc.).

  • Paste from Word
    Pastes the text which you have previously cut/copied from a Word document, retaining all decorations, fonts, links, etc. 

  • Personalization Tags 
    A drop-down menu providing quick access to adding available personalization tags inside your campaign.

  • Show Blocks
    Allows you to see the blocks in which your text resides, which is really useful when you use lists,  quotes, or paragraphs in the same container.

 

 

D. Customizing how the text looks

Click on any of the available icons on the pop-up toolbox to customize your text accordingly. Make sure that you have first selected the correct text to alter. Your options are:

  • Formatting Styles
    A drop-down list with a variety of block styles to quickly customize your text.

  • Paragraph Format
    A drop-down list with preset text sizes. Normal is the default setting.

  • Font Name Font Size
    Drop-down lists that allow you to select between commonly used font types and different font sizes (indicated in pixels).

  • Text Color Background Color
    Changes the text and background respectively by way of presets. Click on the More Colors... option to pick a color from a palette.
  • Align Left | Align Right | Center | Justify
    Various alignment options that stylize your paragraphs.

  • Bold | Italic | Underlined | Strikethrough
    Decoration options most commonly used in newsletter texts.  

  • Numbered List | Bulleted List
    Creates a numbered or bulleted list from the selected text.

  • Block Quote
    Places selected text inside a quote block. An available red paragraph button allows you to afterward separate the quoted text from the rest by means of a paragraph.

  • Remove Format
    Removes any formatting from the selected text.

E. Adding personalization tags
1. Click on the Personalization Tags drop-down list and select the personalization tag which you want to add to your text. text_element_4.png

 

F. Adding and removing URL links

1. Select the text that will be used as a link.text_element_5_new.png

 

2. Click on the Link button, located on the toolbox pop-up.

 

3. Select the URL option from the Link Type drop-down list. Select the appropriate protocol from the Protocol drop-down list and finally, fill in the URL that your link will lead to.text_element_6.png

 

4. Switch to the Target tab inside the pop-up.text_element_7_new.png

 

5. Select the option that best fits your newsletter design from the Target dropdown list and then click the OK button when you're ready.

 

6. Select the link you want to remove and then click on the Unlink button, located on the toolbox pop-up, to remove the link from the text.text_element_8.png

 

G. Adding an anchor link

1. Select the text that will act as an Anchor and click on the Anchor button, on the toolbox pop-up.text_element_9.png

 

2. Type in the Anchor Name in the designated area. This will serve as the identifier for your anchor, as you'll need to link to it later. Click on the OK button.

 

3. Select the text which will lead to your anchor when clicked on and click on the Link button, located on the toolbox pop-up.text_element_10.png

 

4. Select the Link to anchor in the text from the Link Type drop-down list.text_element_11.png

 

5. Select the correct anchor by using the By Anchor Name drop-down list. Alternatively, you can select the anchor using the Element ID drop-down list. Then, click on the OK button.

 

H. Adding an email link

1. Select the text that will be used as an email link and click on the Link button, on the toolbox pop-up.text_element_12.png

 

2. Select the E-mail option from the Link Type drop-down list.text_element_13.png

 

3. Fill in the E-mail Address, the Message Subject and the Message Body in the designated areas and then, click on the OK button.

 

When your recipients click on the email link a pop-up window appears, giving them the option to send an email to their peers, based on the settings you have just set. 
 

I. Customizing the text element container

1. Click on the Background Color option, located on the left side of the Editor page, to choose the background color of your text out of a palette.text_element_14.png

 

2. Click on the up/down arrows on the Text Padding option to change the height that the text will take up inside the container.

Alternatively, you can fill in the padding size number directly, on the area located next to the arrows.

For even more customization options, make sure to check out the instructions on how to add a Custom Font to your design in the Editor, as well as how to change the Font Weight of your text when using a Custom Font.