Moosend supports website tracking plugins that let you track the website behavior of your visitors, ghost users, and logged-in users and perform segmentation or set up automated workflows. By recording the actions your users perform on your website, you can use the information to provide users a more personalized experience. For example, you can relate user actions such as page views, add-to-cart events, to sending Cart Abandonment campaigns, Product Recommendation campaigns, adding to mailing lists automatically, and so on.
Note: You can check the different types of product information that can be tracked using plugins.
To install a website tracking plugin after adding your website:
- In the top navigation bar, click and click Websites.
- Click the URL of the website you want to track to display the Connect your website page.
Here you can see your domain and your website ID.
- Click the Install connection script tab, navigate to the plugin that is compatible with your website, and click Install.
- Use the instructions to install and setup tracking using the following plugins: