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Set up tracking using a plugin for your Magento site

The true power of our platform's Automation workflows lies in identifying your website visitors. The information flow coming from your website to your account in our platform can be harnessed to create email campaigns that are dispatched at exactly the right moment, for the right reasons, to the right people.

 

To install our platform's add-on and connect your Magento site with our platform, follow the steps below:

1. Once inside your Magento Marketplace, select Moosend Website Connector and tap on the "Add to Cart" button. On the top right corner, click on "My profile" and then on the "Access Keys" option.

 

2. Tap on the "Create a New Access Key" button. In the pop-up appearing, type Moosend and click on OK. You can now see your Public Key and your Private Key. Copy your Public Key.

 

3. Go to your Dashboard and on the left-side menu, tap on the "System" tab and then on the "Web Setup Wizard". 

 

4. Once inside your Web Setup Wizard page, select the "Extension Manager" option. Paste your Public Key in the corresponding field. Go to the Access Keys section once more to find and copy your Private Key as well. Paste your Private Key and then click on "Submit".

 

5. You can now check the number of extensions ready to be installed. Click on the "Review and Install" button. Check the box next to moosend/module tracker and tap on "Install".

 

6. Click on the "Start Readiness Check".

 

7. Once the process is completed, click on "Next". If you don't need to create a backup, uncheck the boxes and tap on "Next".  If you want to create a backup, tap on "Create Backup" and proceed to the third step.

 

8. On the third step, click on "Install". Your installation is completed. 

 

9. Go to your Moosend account. Tap on the Account button and then the Websites option. Click on your Moosend website's name to find its ID. Click on the Copy ID button.

 

10. On your Magento Dashboard, select the "Stores" option on the menu on the left. Click on "Configuration" and the on "Moosend Website Tracking". 

 

11. Click on "Website ID" and paste your ID in the corresponding field. Tap on the "Save Config" button to save your configuration.

 

About our platform's Website Tracking

Website Tracking
Our platform's website tracking is a web analysis service provided by our company. The data collected is made available to the client for actionable insights (reporting, segmentation, and automation). Direct access to the data is only provided to the client through the use of our platform. The data may be used in anonymized and aggregated form from Moosend Ltd. for reporting purposes.

Visitor Tracking
Moosend website tracking uses proprietary, cookie-based, technology to track data on end-user page visits, product views, user cart, and purchase information but not limited to product quantity and pricing. Data collection at any of the above levels can be turned on or off by the relevant client of our platform. Our company has no control of the status or information shared through its website tracking feature. More specifically the cookie-technology stores:

  • An identification number to uniquely identify a user's browser session.
  • An identification number to uniquely identify a browser. It's not possible to uniquely identify a device through this feature
  • An identification number to uniquely identify the relevant website.
  • Relevant flags to enable or disable certain library features including but not limited to the exit-intent functionality

Identifying Specific Users
Our website tracking uses proprietary, cookie-based, technology to link the aforementioned data to a specific user identified by his email address. This setup allows for more accurate tracking of end-users by associating them with the same ID over various sessions and devices. This functionality is called Identify. Specific user data collection as part of the identify functionality can be turned on or off by the relevant client of our platform. Our company has no control of the status or information shared through its website tracking feature.