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Send a campaign with dynamic images using personalization tags

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Moosend Support Team

Moosend lets you create dynamic content for your campaigns so that each of your recipients sees their own images according to their preferences or categories.

To send a campaign with dynamic images:

  1. On your Moosend page, click the Audience tab on the top navigation bar
  2. Click a specific email list and then click the Create custom fields tab.send_campaign_with_dynamic_images_via_personalization_tags_1.png
  3. Click Add new custom field and fill out the details to create a new custom field, as displayed below. send_campaign_with_dynamic_images_via_personalization_tags_2.png
  4. Click Save custom field to apply your changes. In this example, the field’s tag is:  #recipient:Image# 
  5. Click the View all members tab and update your list with the appropriate image link for each recipient.
    Note: You can also do this very easily with a simple API call.
    send_campaign_with_dynamic_images_via_personalization_tags_3.png
  6. Using the HTML item in the editor, you can add the #recipient:image# field in the HTML content. This enables sending your campaign to each of your recipients with dynamic content pertinent to them.