What will happen to your Welcome Email automation, after you select the Double Opt-in feature

The double opt-in subscription process is the best way to verify that your new subscribers provide their consent to receive your exciting email campaigns. This means fewer false email addresses, more clicks, and more opens for your newsletters.

If you have already set up a Welcome Email automation to address your new subscribers, you have no reason to worry. The Welcome Email will continue to work as it should, but will only be sent out as soon as your subscriber has clicked on the verification link sent to them during the double opt-in process.

If your subscriber does not click on the verification link, even though they received the verification email sent from us, then they will not receive your Welcome Email automation.