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Install website tracking using a plugin

Abstract

Overview of website tracking plugins available in Moosend .

Moosend supports different plugins that let you track the behavior of your website visitors and users and record their actions on your website. The plugins can track different types of information that you can later use to perform segmentation or set up automated workflows.

The plugins can track different product-related data, such as their name, code, image, URL, price, and category. If a product belongs to multiple categories, the tracker considers only one category.

The following sections describe procedures for installing the website tracking plugins in Moosend .

Install website tracking using the Segment plugin

To install website tracking using the Segment plugin:

  1. Go to your Segment workspace and set a Source.

  2. Click Destinations and search for Moosend.

  3. Under Search Results, click Moosend.

  4. In the Configure Destination step, in the Website Id (GUID) field, enter your website ID from Moosend .

  5. In the Install Source step, follow the installation instructions to add Segment to your website and install the tracking library.

    Note

    To add tracking codes for events such as Identify, Page view, and Added to cart, you can use either the JS tracking library or the PHP tracking library installation procedure.

Install website tracking using the Magento plugin

To install website tracking using the Magento plugin:

  1. Go to Magento Marketplace, search for Moosend Website Connector and click Add to Cart.

  2. Click My profile, Access Keys.

  3. Click Create a New Access Key and enter Moosend. Click OK and then copy your public and private keys.

  4. On the left menu of your Dashboard, click System, Web Setup Wizard.

  5. On the Web Setup Wizard page, select Extension Manager. Then paste your public and private keys in the corresponding fields and click Submit.

  6. To check the extensions ready to be installed, click Review and Install. Then, select the check box next to Moosend /module tracker and click Install.

  7. Click Start Readiness Check. When the process is complete, click Next.

  8. On the next page, select one of the following backup options and then click Install.

    • To create a backup, click Create Backup.

    • To skip creating a backup, clear the check boxes and click Next.

  9. On the left menu of your Dashboard, click Stores, Configuration, Moosend Website Tracking.

  10. Click Website ID, paste your website ID from Moosend and then click Save Config.

Install website tracking using the WooCommerce plugin

To install website tracking using the WooCommerce plugin:

  1. Log in to your WordPress site.

  2. Click Plugins, Add New.

  3. Search for Moosend website tracking and click Install Now.

    Note

    Alternatively, you can go to the WordPress Plugins section, search for Moosend Website Connector and click Download.

    You must manually copy the contents of the downloaded folder to: wordpress_installation_directory/wp-content/plugins/mootracker/.

  4. Click Activate and then click Settings.

  5. In the Enter your Website ID field, enter your website ID from Moosend and click Save Changes.

Install website tracking using the OpenCart plugin

To install website tracking using the OpenCart plugin:

  1. Go to the OpenCart Marketplace, search for Moosend Website Connector (3.x) and click Download.

  2. Unzip the downloaded file containing the mootracker.zip and moosend_website_tracking_v3.ocmod.zip files.

  3. Go to the upload folder of your OpenCart installation. Then, extract the mootracker.zip file and move the mootracker folder inside the upload folder.

  4. Log in to your OpenCart account and click Extensions, Installer.

  5. Click Upload and select the moosend_website_tracking_v3.ocmod.zip file.

  6. Click Extensions and select Modules from the Type drop-down list.

  7. Scroll down to MooTracker and click Opencart_install.png to install.

  8. Click opencart_edit.png to configure the tracker.

  9. In the Enter your website ID field, enter your website ID from Moosend and click Save.

Install website tracking using the ZenCart plugin

To install website tracking using the ZenCart plugin:

  1. Go to Zen Cart's plugins section, search for Moosend Website Tracking and click Download Latest.

  2. Open the downloaded folder, find the mootracker and the includes files and upload the files to your server.

  3. Find the admin folder and drag and drop the files to your website's admin-moosend folder.

  4. Go to your ZenCart site and click Tools.

  5. Click Moosend Email Marketing.

  6. Enter your website ID from Moosend in the corresponding field and click Save.

Install website tracking using the CS-Cart plugin

To install website tracking using the CS-Cart plugin:

  1. Go to the CS-Cart Marketplace, search for Moosend Website Connector and click Get Add-on.

  2. Download the mooTracker.zip file for the CS-Cart plugin.

  3. Log in to your CS-Cart account and click Add-ons, Manage add-ons.

  4. In the top right corner, click + to upload and install the add-on.

  5. In the Upload & install the add-on dialog, click Local.

  6. Select the mooTracker.zip file and click Upload & install.

  7. Click Add-ons, scroll down to MooTracker and click it.

  8. In the Enter your Website ID field, enter your website ID from Moosend and click Save.

Install website tracking using Google Tag Manager

If you have a Google Tag Manager (GTM) account, you can install the Moosend JS website tracking code by creating a new tag in GTM.

To install the website tracking code using GTM:

  1. Log in to your GTM account.

  2. Click Add new tag  and enter a name for your tag.

  3. In the  Tag Configuration section, click Choose a tag type to begin setup.

  4. On the search bar, enter Custom HTML.

  5. In the HTML field, paste the JS website tracking code snippets from Moosend.

    You can paste the corresponding code to do the following:

    • Load and initialize the tracker.

    • Identify users via email address or name.

    • Track activities on your website.

    Note

    In the code snippets, replace the placeholders for the website, email address, item code, price, and product details with the correct information.

  6. Optionally, in Advanced Settings, edit the tag firing priority, tag firing options, tag sequencing, and consent settings.

    Note

    Any changes in Advanced Settings may affect when and how your tracking code loads.

  7. In the Triggering section, click Choose a trigger to make this tag fire. Select All Pages with the type Page View as the trigger. Click Save.

  8. Click Submit and then click Publish.